Palm Beach in Cannes, France played host to the 2012 Cannes Corporate Media & TV Awards, which unveiled this year’s best corporate films, online media and TV documentaries. From a number of 666 entries drawn from 35 countries worldwide, 129 winners were awarded the coveted Dolphin Trophies in Black, Silver and Gold in 36 categories. ICF Mostra was among the evening’s big winners at the prestigious event on 18 October, scooping a total of four Awards - two Gold Dolphins and two Silver.
In 2012, ICF Mostra was asked by the European Commission Directorate General for Justice to run a communication campaign, including a printed brochure, website and social media activities to explain new EU laws that were designed to put you in control of your own information and safeguard your right to personal data protection.
The European Green Capital Award was created in 2010 by the European Commission to give recognition to cities engaged in developing better and greener places to live. The prize is given annually to a European city that shows an ongoing commitment to sustainable development – and demonstrates to other cities that economic growth can occur alongside achieving environmental goals.
To raise awareness of the Award, ICF Mostra was commissioned to produce and promote a web clip on Hamburg, the European Green Capital 2011. The primary aim was to present the winning city as an attractive role model in the field of sustainable urban development and, importantly, to inspire other cities to participate in the next edition of the Award. The clip was versioned in the 23 official EU languages.
Client: European Commission Directorate General for Environment
The European Mobility Awards recognise cities that carry out activities concerning public transport, cycling and walking that contribute to decreasing traffic and pollution. As part of the Awards, ICF Mostra was asked by the European Commission to produce a video clip on the 2010 winning city of Almada in Portugal.
Every year, European cities are invited to showcase their best initiatives for improving the quality of urban life during European Mobility Week. A highlight of the Week is the European Mobility Awards. ICF Mostra produced a video clip on the 2010 winner of the Awards, Almada in Portugal. The clip focuses on the city’s tram network, electric buses, ferries and bicycle paths in the city and along the coast - initiatives which convinced the jury to award Almada this prestigious prize.
Under the slogan “So similar, so different, so European”, the ICF Mostra-produced “Hidden treasures of Europe” clip highlights the people, landscapes and vibrancy of south-eastern Europe.
Part of a wider campaign run on behalf of the European Commission’s Enlargement Directorate-General, the creative clip – available in six language versions – is targeted at the general public demographic, with the aim to challenge viewers' pre-conceptions of the south-eastern European region. Packed full of sumptuous and surprising images, the clip shows anyone not familiar with the region a wealth of potential and some real “hidden treasures” waiting to be discovered.
Hosted by the Quadriga University Berlin, the Digital Communication Awards honour achievements exclusively in the field of digital communication.
"Hot Summer Holidays !" the European Health Insurance Card (EHIC) campaign produced for the European Commission Directorate-General for Employment, Social Affairs and Inclusion (DG EMPL), was nominated for the Digital Communication Awards 2012 for outstanding accomplishment in the field of digital communications and PR in the 'Viral Communication' category.
The European Health Insurance Card (EHIC) helps save time and money when needing to see a doctor abroad. The EU Commission asked ICF Mostra to create an online video clip to raise awareness about the importance of carrying an EHIC while away on their “Hot Summer Holidays!”
Over 188 million Europeans hold a European Health Insurance Card (EHIC). However, a 2010 Eurobarometer survey showed that 68% without a card had never heard of it. And among holders, 28% often forgot to take it with them while abroad in Europe. With action clearly needed, the EU Commission asked ICF Mostra to help better communicate the EHIC and encourage holidaymakers to sign up for a card and raise awareness about the importance of carrying it when away from home.
An ICF Mostra-produced web-documentary, 'The European Union and the United States: Global partners, global responsibilities', has been selected as an Official Honouree at the prestigious 16th Annual Webby Awards, the ‘Oscars’ of the internet world, in the 'Documentary: Individual Episode' category.
Established in 1996, presented by the International Academy of Digital Arts and Sciences, the Webby Awards are the leading international awards honoring excellence on the Web.
In recognition of the exceptional quality of submissions received this year, outstanding entries have been acknowledged as Official Honourees, alongside Nominees. With nearly 10 000 entries received from over 60 countries, the Official Honouree distinction is awarded to the top 15 % of all work entered that exhibits remarkable achievement.
The web-documentary, produced on behalf of the European External Action Service (EEAS) investigates the three main pillars of EU-US relations: economic ties, joint foreign and security actions, and global challenges. Video interviews were supplemented by a large amount of additional multimedia material to bring to life facts and figures, in the form of infographics, animated charts, maps, and timelines.